One product. Every form it takes.
Catalogue, label, packaging, user manual, web page, app: we build the systems that produce all your deliverables from a single source of data.
Product recordExample
- Reference
- ML-120-CH
- Name
- Nova 120 basin mixer
- Price
- €149.00 excl. VAT
- Photo
- Features
- Chrome
- 35 mm ceramic cartridge
- ECAU class I
- Description
- Single-lever basin mixer, 120 mm fixed spout, pop-up waste. 10-year guarantee.
One product sheet, six deliverables. Every field lands in the right place, with no re-keying. This is what we set up for you.
What we produce for you
Print, packaging or screen: every deliverable starts from the same data and the same media. One point of contact for all of it.
- Catalogues A4 · 210 × 297 mm
- Price lists A4 · 210 × 297 mm
- Product sheets A4 · single-sided
- Labels 100 × 50 mm
- Packaging box · front face
- User manuals A5 · 148 × 210 mm
- Leaflets A4 · 3 panels
- Technical documentation A4 · multi-page
- Web product pages browser · 1280 px
- Mobile apps screen · 390 px
- Brand portals browser · 1280 px
- Media libraries browser · 1280 px
Sound familiar?
The problems our consultants meet most often, in the words of the people who live with them.
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Our price lists come out three months after the prices.
A catalogue regenerated in minutes from your data, in your own InDesign layout. See how
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Fifteen people re-key the same product sheets.
A single product repository, connected to everything that publishes. See how
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Our model photos expire and nobody knows.
Image rights resolved automatically as each visual arrives. See how
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The printed packaging does not match the press proof.
A measured approval chain, from colour to press. See how
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One manual step holds up the whole chain every week.
An automated process that does the work overnight, monitored and documented. See how
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We are promised AI, all we see is demos.
AI deployed in production, measured on the time you save. See how
The machinery behind your deliverables
Eight areas of expertise, one chain: from consulting to operations, through data, media, layout and AI.
- 01 Consulting Before choosing tools, understand. We audit your content flows, your tools and your teams, then design the architecture that will still hold in ten years. PIMDAMPublicationSécurité
- 02 PIM A single truth for every product. We model, integrate and feed your product repository, then connect it to everything that publishes. PimcoreAkeneoPIM sur mesureREST/JSON
- 03 DAM Your images, videos and documents, found in seconds, with their rights and expiry dates. We design, deploy and migrate enterprise DAM platforms. DALIM ES / ES FusionCumulusOpenID ConnectCAS
- 04 Applied AI AI that runs in production, is measured, and saves your teams time. Vision, tagging, LLMs and semantic search across your content assets. RetinaFaceFaceNetLLMLangChain4j
- 05 Automated layout Your catalogues, price lists and product sheets come out of Adobe InDesign with no re-keying, up to date the same day. We automate print, PDF and web publishing. EasyCatalogAdobe InDesignAdobe IllustratorXML/XSL
- 06 Print and packaging What comes off the press must look like what was approved on screen. Prepress workflows, packaging and colour management. PrépresseÉpreuvageColorimétrieAdobe InDesign
- 07 Applications and automation When no tool on the market does exactly what is needed, we build it. Business applications, processing robots, plugins and connectors. JavaPythonPHPShell
- 08 Infrastructure Content platforms that take the load, secured, backed up and documented. We host, operate and maintain. Linux RHEL/CentOSTomcatPostgreSQLApache HTTPD
Our team’s experience
- 26 years
- of graphic production and print
- 500+
- clients supported on EasyCatalog
- 800+
- training sessions delivered
- 150+
- communication agencies supported
Cumulative experience of the founding consultants, gained before RightCell was founded in 2026.
Sectors we work in
From building materials trade catalogues to the media libraries of international institutions.
- Building materials trade
- Automated catalogues and price lists, Product data
- Sanitary, heating, ventilation, doors and windows, home automation
- Technical catalogues, Multilingual product sheets
- Supermarkets and retail
- Leaflets, Product data
- Sport and textile
- DAM, Image rights for models and ambassadors
- Food and drink
- Home delivery sales catalogues
- Marine and equipment
- Product catalogues
- Communication and design agencies
- Layout automation, DAM, Apple infrastructure
- Public and international institutions
- Critical DAM, Security, Access compliance
- Publishing
- Editorial ERP, Automated publishing
- Industry and pharmaceuticals
- Robot control, Data analysis (historical)
Projects led by our experts
Three recent cases, anonymised at the clients’ request.
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European intergovernmental institution
Migrating a critical DAM with no data loss
Multi-VM architecture with isolated layers, full OpenID Connect compliance for external access. No data loss, minimal interruption.
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International textile retailer, through its BPO provider
Image rights resolved automatically at ingestion
Facial recognition at ingestion linked to the contractual rights database. Usage permissions and expiry dates resolved automatically.
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Brand design agency
Smart ingestion for a brand design agency
More than 34 hours of workshops (metadata, APIs, workflows), automatic multilingual tagging at ingestion. Significantly faster asset search, faster time to market.
Tell us what you need to produce.
We reply within two working days, with a first opinion and the questions that matter.